Marketing MCQs

1725 MCQs  (Page 79 of 173)

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The market demand relevant to industry marketing expenditure show infinity, is said to be _____________?
A. Market potential
B. Market demand
C. Product potential
D. Share potential
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A technique which multiplies a base number by adjusting percentages is called ____________?
A. Chain-ratio method
B. Supply ratio method
C. Raw material ratio
D. Fixed cost ratio
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The substantial growth potential in the industry for all the firms is called ___________?
A. Low market penetration index
B. High market penetration index
C. Stretched market penetration index
D. Strict demand
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A company’s order-to-payment cycle is the part of ___________?
A. Internal records
B. External records
C. Private records
D. Public records
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Measuring the impact of casual factors such as income and price is called __________?
A. Statistical demand
B. Exponential demand
C. Economic demand
D. Product demand
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The market consists on the set of customers, for which the company wants to pursue its business is called _____________?
A. Penetrated market
B. Potential market
C. Target market
D. Available market
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The comparison of potential and current market share yields __________?
A. Share penetration index
B. Profit penetration index
C. Price penetration index
D. Market demand index
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Motivating retailers and collection of intelligence by hiring external experts are the part of ___________?
A. Market development system
B. Market record system
C. Marketing intelligence system
D. Market information system
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The process includes estimation of expected sales volume is called ___________?
A. Sales budget
B. Marketing budget
C. Demand budget
D. Competitor’s budget
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The sequence of events which are durable and have momentum is classified as ____________?
A. Fad
B. Trend
C. Competitor’s effect
D. Competitive marketing
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Word of the Day
26 Jul
Simultaneously
at the same time.
ایک ہی وقت میں، ایک ساتھ، بیک وقت

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