Marketing MCQs

1725 MCQs  (Page 77 of 173)

The company may expand its share in market is shown in share-penetration index, which is _____________?
A. Low market penetration index
B. High market penetration index
C. Fixed index
D. Zero index
The percentage of service ownership in a population is called ____________?
A. Product-index percentage
B. Market share percentage
C. Product potential percentage
D. Product-penetration percentage
In graph of market demand, the products resulting demand is written on __________?
A. Market equilibrium point
B. Company’s equilibrium point
C. Horizontal axis
D. Vertical axis
The programs design for customers which is limited to any affinity group are classified as ___________?
A. Market share forecast
B. Company demand
C. Market potential
D. Company sales forecast
The market which is not affected by marketing expenditures of other companies in industry is called ___________?
A. Expanding expenditure
B. Limited expenditure
C. Expansible market
D. No expansible market