Marketing MCQs

1725 MCQs  (Page 112 of 173)

Attempt Marketing Mcqs Quiz
The detailed description of products, target market, competitors and customer value proposition is classified as?
A. Write-up
B. Write-down
C. Follow-up
D. None of above
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The distinct psychological characteristics that play key role in distinguishing one person from another is called?
A. Lifestyle
B. Personality
C. Social class
D. None of the above
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The consumer promotion technique through which brand marketing event is created by company or it participates in other sponsored event is classified as?
A. Event marketing
B. Sponsored marketing
C. Branding
D. Premium marketing
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The person self-image also called as its?
A. Lifestyle
B. Personality
C. Social class
D. Self-concept
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The type of discount made to those buyers who use to buy the products or services that are out of season is classified as?
A. Cash discount
B. Seasonal discount
C. Functional discount
D. Quantity discount
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The kind of information consumer obtains from advertising campaigns and sales people is classified as?
A. Personal sources
B. Commercial sources
C. Experiential sources
D. All of above
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According to SWOT analysis, the analysis of Opportunities & Threats is part of?
A. Internal environment
B. External environment
C. Both a and b
D. None of the above
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The sales promotion tools used to stimulate purchase, motivate salespeople and generate business leads are classified in category of?
A. Event promotion
B. Off deal promotion
C. Trade promotions
D. Business promotions
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According to ‘Maslow’s hierarchy of needs’, the need for self-development and realization is included in?
A. Physiological needs
B. Social needs
C. Self-actualization needs
D. Esteem needs
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The ‘marketing strategy statement’ the second part consists of?
A. Target market
B. Planned value proposition
C. Sales, profit goals, market share
D. Developing mission statement
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Word of the Day
26 Jul
Simultaneously
at the same time.
ایک ہی وقت میں، ایک ساتھ، بیک وقت

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