Economics MCQs

4475 MCQs  (Page 143 of 448)

Attempt Economics Mcqs Quiz
Many U.S firms have sought relief from foreign competition by demanding protectionism policies by the U.S government. A better way for companies to compete is to expand into foreign markets and ?
A. Lower prices
B. Increase promotion both at home and abroad
C. Continuously improve their products at home
D. Join into cartels at home
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The fact that services are sold, produced and consumed at the same time refers to which of the following service characteristics ?
A. Intangibility
B. Inseparability
C. Variability
D. Perishability
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A __________ is a brand created and owned by a reseller of a product of service ?
A. Licensed brand
B. Manufacturer’s brand private brand
C. Private brand
D. Co-brand
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Wal-Mart owned Sam’s club is an example of a retail called a(n) ?
A. Factory outlet
B. Super specialty store
C. Seconds store
D. Warehouse club
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When a company enters a new product category for which its current brand names are not appropriate it will likely follow which of the following brand strategies ?
A. Product extensions
B. Line extensions
C. Brand extensions
D. New brands
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________ are ads that appear while subscribers are surfing online services or Web sites, including banners, pop-up windows, tickers and roadblocks?
A. Online infomercials
B. Online ads
C. Online broadcasts
D. Online bullets
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Yahoo, Infoseek, and Baido are all called ?
A. Browsers
B. Webcasters
C. Search engines
D. Software
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If a company’s objective were to reach masses of buyers that were geographically dispersed at a low cost per exposure the company would like choose which of the following promotion forms ?
A. Advertising
B. Personal selling
C. Public relations
D. Sales promotion
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Successful service companies focus their attention on both their customers and their employees they understand ________ which links service firm profits with employee and customer satisfaction ?
A. Internal marketing
B. Service-profit chains
C. Interactive marketing
D. Service differentiation
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Anything that can be offered to a market for attention acquisition, use, or consumption that might satisfy a want or need is called a(n) ?
A. Idea
B. Demand
C. Product
D. Service
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Word of the Day
25 Jul
January
a preference or special liking for something; a bias in favour of something.
2021:00:00

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