Marketing Mcqs — Test 28

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Question 1

The sales goals set for company division or product lines are referred as ___________?

Question 2

The system with special equipment, people and methods to gather and analyze information for marketers is called ___________?

Question 3

The market consists of a set of consumers having income, access and interest in a product is called ____________?

Question 4

The purchase of customer information from outside firms and vendors is classified as ____________?

Question 5

The customer’s activity which is often unpredictable and short lived is the best classified as __________?

Question 6

In a market, the group of consumer’s who are currently buying the company’s product are classified as _____________?

Question 7

The demand of market corresponding to the level of industry is called as ____________?

Question 8

The calculation of ‘area market potential’ includes the methods which are ____________?

Question 9

In industry, market is affected by marketing expenditures of companies is called ___________?

Question 10

The long-term social and economic changes on a highly large scale is classified as __________?