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Marketing Mcqs — Test 23

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Question 1
The brand attributes associations that are not unique but similar to some other brands are classified as __________?
Question 2
When the companies have effective and efficient distribution channels, this differentiation is classified as _________?
Question 3
A company which satisfies the needs of customers with same products are considered as __________?
Question 4
When the companies have better-trained employees’ for the customer services, this differentiation is classified as ___________?
Question 5
The group of firm’s offer a class of products and substitutes for one another is classified as ___________?
Question 6
The value proposition in which customer is focused, is the result of ___________?
Question 7
The type of question in which a respondent can answer in unlimited ways is classified as _________?
Question 8
The questions in questionnaire that allow respondent’s to express their own thoughts and words are called ________?
Question 9
The external marketing metrics consist of _________?
Question 10
In marketing, the ‘resource adequacy’ is the best classified as _________?