Marketing Mcqs — Test 17
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Question 1
The banks, hotels, airlines, law firms and insurance companies are example of services of __________?
Question 2
The determinants of service quality in service-quality model includes ____________?
Question 3
The routine work of pricing, distribution and promotion of services to the customers is classified as ____________?
Question 4
The marketing done by motivating and training of employees for differential customer services is classified as ___________?
Question 5
To create fit between demand and supply, the non-peak demand, complementary services, differential pricing and reservations systems are the strategies of ___________?
Question 6
The business can be defined in the dimensions of __________?
Question 7
The churches, museums and charities are examples of the services of _________?
Question 8
The characteristics of services include __________?
Question 9
According to categories of services mix, and the products that have no accompanying services are classified as ___________?
Question 10
Considering the categories of services mix, the meal of restaurant is classified as example of __________?