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Marketing Mcqs — Test 5

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Question 1
The basic determinant of any customer’s buying behavior is classified as__________?
Question 2
The consumers who seek the answer of ‘how we see ourselves’ is a concept named_________?
Question 3
The complete set of stored information and information strength is classified as_________?
Question 4
The influential model of attitude change and attitude formation is_________?
Question 5
The customers who loss averse tend to underweight the___________?
Question 6
The theory in which consumers make their own alternatives on the basis of benefits and failure is classified as_________?
Question 7
The needs that arise from physiological states such as hunger and thirst are classified as_________?
Question 8
The perceptual process in which customer’s remember good points about brand as compared to competing brand is___________?
Question 9
The process through which we organize, select and compile information to create meaningful picture is classified as_________?
Question 10
When the product is risky it can affect the well-being of buyer mentally and is classified as________?