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Search Engine Optimization
Off-Page SEO & Links
Beginner
Q
Since 2019, how does Google treat rel="nofollow", rel="sponsored", and rel="ugc"?
AAs strict commands that are always obeyed
BAs ranking boosts
CAs hints, not strict directives
DAs noindex instructions
Correct Answer:
C. As hints, not strict directives
Explanation:
Use sponsored for paid links and ugc for user-generated content such as comments.
ALSO KNOW (related points):
• What makes a backlink valuable? → Relevance and the authority of the linking site, more than the raw number of links
• Which link attribute should mark paid or advertising links? → rel="sponsored"