Q
All of the following considered to be drawbacks of local marketing EXCEPT ?
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A
A. It can drive up manufacturing and marketing costs by reducing economies of scale
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B
B. It can create logistical problems when the company tries to meet varied requirements
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C
C. It can attract unwanted competition
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D
D. It can dilute the brand’s overall image
Correct Answer:
C. C. It can attract unwanted competition
